We are excited to announce that we are launching a new type of annual guide – Buy Local New Hampshire!
This new guide will be a full color, premium magazine. The new format will better convey the exceptional quality of our members’ offerings. By printing on high quality, matte paper, the photography in this magazine will be more captivating and the listings more pleasurable to read. Articles will reinforce why it’s important to buy local and highlight what makes each region of New Hampshire special.
The magazine format will entice tourists and residents to pick up, browse and keep the guide as their “go to” resource for all things local. It will also enable us to begin to expand our distribution to a wider variety of locations around the state which prefer to distribute magazines, helping us to build our brands together.
By advertising in Buy Local New Hampshire, you can attract new customers and educate them on what makes your business distinctive. Our guide is directly targeted to individuals and families that value and support local businesses. They enjoy learning about neighborhood gems, new artists, family farms and places to buy unique gifts and are willing to spend more with you to help ensure your vitality. Our readers take pride in knowing about and promoting local businesses – it’s part of who they are.
Below are a few examples of the enhancements we’ve made to this year’s annual guide:
- To more quickly capture the attention of those who like to buy local, we’ve changed the guide’s name from Guide to New Hampshire Products and Services to Buy Local New Hampshire.
- We’ve expanded our listing categories to better reflect the diversity of our membership and help readers find your business more easily.
- Purchase of a basic listing will now put your business in multiple places within the magazine.
- Member photography will be integrated throughout the magazine.
We are very excited about these improvements! These changes will strengthen the NH Made brand and enhance our ability to promote your business to today’s media savvy consumers, media professionals and retail buyers.
We look forward to working with you!
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